LESS IS MORE. You don't need as much beard oil as you think.
Start off with 1/2 a dropper-full of Northside Beard Oil, you'll learn what the right amount for your beard is after you use it a few times.
Rub your hands together gently, and then rub your hands all over your beard and get the oil into as much hair as you can.
After the oil is in your beard, comb and style your beard the way you would normally.
Depending on your lifestyle, what type of job you have, weather conditions, etc... You may have to re-apply more beard oil throughout the day.